Electricurrent Blog

British copy writing firm, Purple Feather reminds us of how powerful the right words can be with this outstanding video.

British copy writing firm, Purple Feather reminds us of how powerful the right words can be with this outstanding video.

For God gave us a spirit not of fear but of power and love and self-control. - 2 Timothy 1:7

For God gave us a spirit not of fear but of power and love and self-control. - 2 Timothy 1:7

The other night, I was at an event with a number of people and the group got to talking about how banks are the most sophisticated marketers out there - but the connotation of the word "sophisticated" in that context wasn't to say that banks had complex or intricate marketing systems, but rather, that they are deceptive and misleading. I kept my mouth shut…at first.

The other night, I was at an event with a number of people and the group got to talking about how banks are the most sophisticated marketers out there - but the connotation of the word "sophisticated" in that context wasn't to say that banks had complex or intricate marketing systems, but rather, that they are deceptive and misleading. I kept my mouth shut…at first.

What does the creative process look like when developing a logo. Derek shares some great case studies from a resource that he frequents.

What does the creative process look like when developing a logo. Derek shares some great case studies from a resource that he frequents.

For our first Casual Friday of 2012, this video that highlights what a wonderful world we live in seemed quite fitting. Enjoy.

For our first Casual Friday of 2012, this video that highlights what a wonderful world we live in seemed quite fitting. Enjoy.